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Shift Up with Bike Shop Girl

Welcome to the Shift Up podcast with Bike Shop Girl. A bicycle industry podcast focused on building a better bike industry and getting more people on bikes. Join us as we learn about brand stories, innovations, and the latest trends that are growing the bicycle industry.

Jun 26, 2018

How can we get more people on bikes by focusing on getting more kids on bikes? We dive into this with Austin from National Interscholastic Cycling Association (NICA).
Show notes and links can be found at

Jun 19, 2018

This week we are talking with Sara Jarrell, SRAM's Women's Program Coordinator in our Bridging the Gap series. Why is a major brand investing so much in bridging the gender gap and how are they doing it? We talk about this and more in this episode!
Show notes can be found at 

Jun 12, 2018

People for Bikes recently released their Places for Bikes City Ranking results. We discuss the program with Jennifer Boldry, Ph.D., Director of Research at People for Bikes. Most importantly, we discuss how having a more connected bike network directly impacts local bike shop growth. This should really matter to you, no...

Jun 5, 2018

Elly Blue has been working on finding Gender Balance in cycling through her work as an author, editor, and publisher. We talk with her in the latest Bridging the Gap episode about some of her work, books she loves, and the latest zine that is on Kickstarter focused on giving the trans cycling community a safe place to...